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    Our Purpose

    Help the world run better and improve people’s lives. That’s been our purpose from day one. So when our customers have the next big idea to save a species, transform an industry, feed the hungry, support equality, or provide relief worldwide – we deliver the right technology to help them run at their best and achieve their vision.

    Together against global injustice

    As part of our new Global Citizen partnership, SAP joins the Unite for our Future campaign to tackle the injustices the world is facing due to COVID-19 and racial unrest.

    Visit SAP Purpose Network Live

    Join the virtual platform for talks and networking opportunities, and find SAP experts who come together with our global ecosystem to address solutions to pressing global issues.?

    The best-run businesses make a world of difference

    We are fans of the change-makers, the ground-breakers,? the life-savers. We help them get real-time insights, overcome obstacles, and make great decisions– so their good ideas can start improving lives sooner.?


    With courage, perseverance, and breakthrough technology, these and many other SAP customers are tackling some of the world's biggest challenges. Learn about the technology solutions that fuel their innovation – and help them make a lasting difference.

    Banking power to the people

    Millions of people in rural Latin America are without bank accounts and must rely on riskier ways to manage their money. A bank driven by compassion and hope is changing that, using mobile technology from SAP.

    Intelligently feeding the world

    Hundreds of millions of people are living in hunger. Now, a progressive agricultural equipment manufacturer has teamed with SAP to address the future of the world’s food supply.

    Saving every last drop

    Water scarcity is creating the worst-ever crisis conditions across much of India. A pioneering manufacturer joined forces with SAP to confront this potential national disaster.

    • Society
    • Economy
    • Environment
    • Leading with Purpose
    • Society
    • Economy
    • Environment
    • Leading with Purpose

    Helping societies thrive

    We are committed to helping improve lives across our global society – co-innovating with customers and partners in crucial areas such as healthcare, education, access to technology, and public safety. Whether teaching girls and boys around the world to code, bringing personalized medicine to patients, or supporting smart cities, we believe in tapping the power of technology for the greater good.


    Powering a better economy

    We take the term "global economy” seriously – because it means the livelihood and prosperity of all human beings in the world. We innovate with amazing social entrepreneurs and collaborate with forward-thinking teams at healthy, responsible companies. Our goal is to help strengthen industries, create jobs, and promote fair pay to reduce poverty, hunger, and exclusion.


    The business of survival

    And vice versa. Protecting the Planet is a big part of what we do – and why we do it. It’s the reason we actively support the UN’s Sustainable Development Goals, why we’ve pledged to plant 5 million trees, and the reason we create technology to help companies develop new, breakthrough ideas to address climate change and preserve endangered species.

    Leading with Purpose

    Helping each other run better. Together.

    At SAP, we believe innovators rise in times of crisis. As we unite around the world to show gratitude for healthcare professionals and all essential workers, we would also like to applaud the SAP Purpose Network, our network of customers and partners leading with purpose during these times.

    The power of technology to transform lives

    Paying it forward

    Supermodel, entrepreneur, and SAP brand partner?Karlie Kloss saw firsthand how technology was transforming the fashion industry, which inspired her to learn how to code.? Now, she shares her learning and experience through Kode with Klossy, a free two-week coding program for young women.

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